Webinar

Go Beyond Lead Scoring: How Analytics Power Outbound Marketing

Jay Famico

Practice Director, Technology and Services

SiriusDecisions

On Demand Webinar

Predictive analytics continues to be a hot topic with no indication of slowing down. While often associated with inbound solutions and lead scoring, it can also power outbound efforts. Join us to learn about how predictive analytics can be used to drive new leads and revenue.

Join us to:

  • Learn how data and predictive analytics uncovers the insights to power demand
  • Hear powerful real world predictive analytics use cases
  • Understand why predictive marketing is a competitive advantage for your company

Businesses that have implemented predictive analytics are twice as likely
to exceed goals for marketing value contribution.

Source: “From Survive to Thrive: Predictive Analytics As Key to High Impact B2B Market Growth,” a commissioned study conducted by Forrester Consulting on behalf of Radius, August 2015

Prior to Radius, we were limited in the ways we could understand our target audience.

MainStreetHub

Webinar

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